Friday 30 September 2016

Global Perfume Market Bolstered By Product Innovations and Rising Personal Grooming Trends



Today, perfumes represent a popular segment of the cosmetics and personal care industry. Several factors that have been driving the global perfume market include rising personal grooming trends, product innovations and rising demand for youth oriented as well as exotic fragrances.
A perfume refers to a fragrant liquid which is prepared from essential oils commonly used to provide a pleasant smell. Perfumes represent one’s personality, style and individuality. They can also stimulate the conscious mind and influence human thoughts, emotions and perceptions of people. A recently released report by IMARC Group titled “Perfume Market – Industry Trends, Manufacturing Process, Plant Setup, Machinery, Raw Materials, Cost and Revenue” provides a detailed insight into the global perfume market. At present, perfumes represent a popular segment of the cosmetics and personal care industry. The report cites several factors that are currently helping the global perfume market to gain impetus. They include rising personal grooming trends and increasing demand for youth oriented as well as exotic fragrances. Beautifully designed bottles attract many consumers and thus, innovations and creativity in the designs become another factor that is accelerating the global demand for perfumes. Some of the other factors that are further stepping up the demand for perfumes worldwide include increasing population, growing urbanization and rising disposable incomes. Estimates by IMARC Group states that the market is expected to reach values worth US$ 45.2 Billion by 2021, representing a CAGR of 4.7% during 2016-2021.
The report has segmented the market on the basis of types and key regions. The market can be bifurcated into two groups: premium and mass products. At present, premium products exhibit a clear dominance in the global perfume market and accounts for the majority of the total global sales. Country-wise, Brazil represents the world’s largest market for perfumes followed by the United States, Germany, France, Russia, Spain, United Kingdom, Mexico, Italy and Saudi Arabia. The report has also provided a detailed competitive landscape analysis with the major players operating in this market being Avon Products Inc., Natura Cosméticos SA, Chanel SA, Coty Inc., LVMH, L’Oréal Groupe, Estée Lauder, Procter & Gamble and Botica Comercial Farmacêutica Ltda.
The report provides a comprehensive analysis for setting up a perfume manufacturing plant. The study covers all the requisite aspects of the perfume market and provides an in-depth analysis of the industry performance, processing and manufacturing requirements, project cost, project funding, project economics, expected returns on investment, profit margins, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who are planning to foray into the perfume industry in any manner.
Enquiry for sample report or more details, click here: http://www.imarcgroup.com/enquiry-form/

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